Content Management, Evolved.

Revolutionary AI-Powered Platform Elevating the iGaming Experience

Building Publisher Networks, Front End Websites for Casinos and Sportsbooks. Scale by using automated setup, content creation using generative AI.


Reduction in upfront cost of implementation compared to other Content Management Platforms.


Of customers say AI generated content and distribution saves time, money and generates more SEO value.


Return on Investment with a 11 - month payback when implemented.

Discover a new content publishing experience powered by AI.

The Digital Fuel DXP empowers marketers to provide consistent, personalised and engaging user experiences all powered and created by leading AI including ChatGPT and more.

Now marketeers can build and publish websites at scale on multiple domains with unique feature rich functionality, all from a single CMS. Leverage the latest content creation tools such as generative language model AI to build unique SEO friendly content and distribute this content across your valuable network of websites.

It is so simple! You can build a website in 10 minutes and then feed the content engine with prompts targeted with your products and keywords. The CMS will do the rest and write SEO friendly articles, automatically publishing them across your network to be edited. Not only can we create content using humans and AI. The DXP is a CMS hub that can also rewrite articles into unique content for syndication across multiple marketing channels, greatly expanding the capacity of smaller content teams.

The Digital Fuel DXP creates an unrivalled user experience that is controlled and managed all from one simple dashboard giving you ease of use and more control over your content and audience targeting.

The Digital Fuel DXP Platform allows:

  • Speedier build time - 10x more content creation at the same cost making use of AI
  • Better SEO rankings - 37% YoY growth of organic traffic
  • State of the art behavioural tracking, including interactions, location and activities
  • Content that is targeted by personalised experiences
  • Rewritable AI-generated images and editorial content and AI translation into any language
  • Cloud-native, decoupled architecture that allows the ability to connect to all existing technology stacks
  • A single point of control for all of your websites and digital experiences

Create, Integrate, Deploy.

The ultimate suite of cloud-native tools, you need, to build your iGaming portfolio.


A robust headless CMS platform that is built for scale and inline with the advanced technologies of creating written and visual content by utilising AI technology.


Our marketplace consists of multiple partners integrated into the Digital Fuel DXP.


Flexible cloud hosting with all the leading hosting providers such as AWS, Google, and Azure.


Gain fan engagement, first time depositors and up to the minute topical content for your audience created by AI and optimised by humans.


Web Content Management

Digital Fuel's Digital Experience Platform can manage multi-site, multi-lingual, and mobile-friendly content with its leading open-source web content management system.

Headless Content Management

Digital Fuel's open-source DXP offers the easiest and fastest way to manage content. Use the API-driven headless content management system to publish your content across a wide variety of channels.

Multi-channel Delivery

The Digital Fuels DXP uses multi-channel delivery to automate publishing processes across devices and channels for consistency and accuracy.

Personalisation & Analytics

The Digital Fuel DXP creates compelling and personalised digital experiences using AI & analytics to deliver positive brand experience and build customer loyalty.

Content at Scale

The Digital Fuel DXP allows you to use tools such as ChatGPT and has an open marketplace for content providers such as statistics, iGaming platforms plus much more.

Solving Content Integration & Distribution Challenges

The DXP's headless content management and API-driven content delivery capabilities come with a content-as-a-service (CaaS) feature. The Content as a service delivers content that is generated and distributed by AI.


Truly Open Marketing Technology

The Digital Fuel DXP helps you improve your marketing technology capability with open architecture to integrate with any other technology stack or application your business may be using today or in the future.

Manage Personalised Experiences

Create highly relevant, customised, and time-sensitive engagements to provide personalised experiences and improve your behavioural targeting.

Content, Commerce, Contextualisation

Digital Fuel's DXP solution facilitates a seamless mix of content, commerce, and context that can help you create engaging customer journeys and compelling gaming experiences.

Single-source, Multi-channel Publishing

Our digital experience platform disseminates content from a single source to multiple touchpoints in multiple formats for better consistency and experience with reduced publishing costs.

Improve ROI

Our innovative platform seamlessly merges the Digital Fuel DXP and your eCommerce/player management function, to boost the ROI and depositors, via improvements in efficiency and customer experience.

Save Time, Money and Just Scale

End teams friction and development silos, seamlessly connect to our MarketX apps and reduce technical debt with pre-built component libraries and workflows. Fully AI automated functionality when building from back end to front end. Build, Deploy and Scale through clicks, not code.

Build Better Digital Experiences.

Contact our team to get started.

By submitting you are agreeing to our privacy policy.

Who we work with